Valkyrie Mock
Valkyrie Investments is a alternative asset management firm based in Tennessee, focusing on the emerging cryptocurrency sector. I was assigned to refresh Valkyrie's identity, with an emphasis on legibility in digital spaces.
Agency → LUDWIG+
Art Direction → Jake LaMothe
Valkyrie Logo
Valkyrie Palette
Color Palette
As digital centric brand, it was important to be mindful of contrast and color. Valkyrie's final selected palette provides a high contrast and the ability to catch eyes even with a quick scroll.
Valkyrie Palette2
Valkyrie Type Exploration
Valkyrie Exploration
Valkyrie Logo 2
Valkyrie Wireframe
Valkyrie Artboard
Valkyrie Artboard 2
Valkyrie Artboard 2
jake lamothe 2022©